seo

Faceted navigation

Filters that create URL parameters.

Definition

Faceted navigation lets users filter results (e.g. by color, size). Each filter combination creates a unique URL — a major source of duplicate content and crawl budget waste if not handled with canonicals or robots rules.

Related terms

SEO

Search engine optimization.

SERP

Search engine results page.

Keyword

A search query target.

Long-tail keyword

Specific, low-volume search queries.

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