seo

Meta title

Page title shown in SERPs.

Definition

The meta title (<title> tag) is what shows as the clickable headline in search results. Google may rewrite it. Keep it under 60 chars, include primary keyword near the start.

Related terms

SEO

Search engine optimization.

SERP

Search engine results page.

Keyword

A search query target.

Long-tail keyword

Specific, low-volume search queries.

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