seo

MUM

Google's multimodal AI for complex queries.

Definition

MUM (Multitask Unified Model) is Google's AI model launched in 2021 for handling complex, multimodal queries — combining text, images, and multiple languages.

Related terms

SEO

Search engine optimization.

SERP

Search engine results page.

Keyword

A search query target.

Long-tail keyword

Specific, low-volume search queries.

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