content

Content pruning

Deleting or merging low-value content.

Definition

Content pruning is removing or consolidating thin, outdated, or redundant content. Can lift overall site quality signals to Google. Be careful — don't delete pages with backlinks without redirecting.

Related terms

Pillar page

In-depth guide on a broad topic.

Topic cluster

Group of related pages linked to a pillar.

Evergreen content

Content that stays relevant for years.

Skyscraper content

Longer, better version of top-ranking content.

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